On TV and in movie theatres, I have begun to notice a lot of advertising for the new Katy Perry movie that reflects her rise to fame and her career as a pop music icon. The movie is called "Katy Perry: Part of Me" and it is in 3D. The trailer for this movie really caught my eye because the whole movie is basically an advertisement for Katy Perry herself, and her music. This movie is looking to attract people who already have a lovemark for Katy Perry, and therefore will want to see a movie about her life and her music. Another important thing to note about the trailer for the movie is how a lot of it revolves around how people should follow their dream, and be inspired by Katy Perry who they show following her dream. Advertisers hope that even if you aren't a big Katy Perry fan that you'll find her message of following your dream and rising up against obstacles inspiring, and therefore will want to go see the movie. The trailer also emphasizes how Katy is just a normal person who had to go on this journey to reach her goal, which advertisers want people to connect with and see that Katy went through a lot of the same obstacles that other people face. The ad also mentions how you can be anything if you be yourself, which people will also be inspired by. Overall, I found the trailer for this movie very interesting and am interested to see how well the movie does when it comes out.
I never knew that Katy Perry had a movie coming out about her life until now. When i first saw this picture I thought that she was just trying to advertise her song "Part of Me". I agree with Madison and i think that this movie is meant to target all people because it is going to try to inspire them to follow their dreams and never give up no matter what obstacles they have to face.
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